Closing Panel Sums It Up
Throughout this week, it seems that a common theme has been buzzing around among marketers and sellers alike. It's a buzz that sums up the way that I've been feeling regarding the current economic...
View ArticleThe Hat Trick: The Future of Ad Networks
The recent iMedia Brand Summit got me thinking about the future of ad networks. In particular, I found myself nodding along when Sean Cheyney, vice president of marketing and business development for...
View ArticleThoughts from the iMedia Brand Summit
For those of us on the marketing side, many of us are in full swing at the iMedia Brand Summit in Coronado, CA. For others, tonight marked the opening night reception. Either way, the night was full of...
View ArticleLearn how to develop a social media policy at February Brand Summit!
Social media continues to be one of the hot-button topics for brands and media buyers. During a planning call for the February Brand Summit, our board of advisors told us they wanted to see a class at...
View ArticleLove Is Everything: Happy Valentine’s Day!
Millions will get engaged on Valentine's Day. Billions in products and services will be sold from jewelry to candy to flowers in a celebration of love. If you're not Hershey's, Godiva, 1-800-flowers,...
View Article
